The Lonely Tomato


Finance with a human touch

This project was designed for a financial guidance company to convey a sense of individuality and care. The central concept—a single tomato—represents clients navigating their unique financial journey, supported by a clean and approachable design.

Process & Tools:
  • Concept: Highlight the personal, tailored approach of the company.
  • Execution: Minimalist visuals with a focus on simplicity and clarity.
  • Tools: Adobe Illustrator and Photoshop.

The result is a distinctive visual identity that captures the company’s ethos: providing thoughtful, individualized financial guidance.